The Outraging Growth of Influencer Marketing!
Today’s Social Media platforms has been acting as one huge megaphone for the voice of the customers that is considered to be the most powerful concept in marketing!
It has played a role in peer recommendations to play a much greater role in purchasing decisions. In the past, brands may have focused on popular bloggers and celebrities but today there is a new wave of “everyday” consumers that can have just as large an impact as the old traditional way!
So what’s is an influencer?
When a brand identifies an influencer, the first thing they consider is the influencer’s number of followers on Social Media Platforms & how engaged the followers are to those influencers!
Influencers are considered a new wave in today’s world as they hold the power and can impact one’s purchasing decision. It’ll be our job to cater to them!